Before we we start making money on Pinterest, Let’s see some of Pinterest Statistic.
1. Pinterest has 291 million monthly active users.
2. Women on Pinterest power buying decisions.
3. 50% of millennials use Pinterest every month.
4. 27% of marketers are already using Pinterest.
5. Pinterest users actively research purchases.
6. 78% of users say content from brands is useful.
7. 80% of Pinterest users access the channel via mobile.
8. The average time spent on Pinterest is 14.2 minutes.
9. By 2020, Pinterest ad revenue is projected to surpass $1 billion.
10. Travelers are 2x more likely to use Pinterest.
Time to get Pinning, This year’s Pinterest stats show that the users of the platform are dedicated shoppers, with a desire to dig into social content.
Read Full Article About Pinterest 2019 Statistics.
The Pinterest Business Model
So how to make money on Pinterest? There are millions of boards on this site and even more pins that users are submitting. Some are submitting stuff and other are searching for stuff they like. You should target the last group in order to benefit from the site. The majority of Pinterest users are women who love to shop online and are searching for niche product and pins. Weddings, clothing and food are one of the most popular niches on Pinterest and most of product pins from these niches are affiliate links. So you must pick some nice niches and start to pin lovely products on different boards on your profile.
There are two main things you need to know before you start pining hundreds of products on your boards. First of all, don’t spam! Do not spam at all! You should grow your audience first, gain some trust and add only products that you find interesting and worth buying. Pining everything is just like writing a blog post about stuff you don’t know and can’t review.
The second thing you definitely should do is start using affiliate program for link cloaking. You can learn more about this in the next paragraph.
Cloak The Affiliate Links
Before you post pins on Pinterest you must cloak your affiliate links.
Affiliate links on Pinterest were effectively banned back in 2015. But on May 12, 2016 Pinterest announced that affiliate links are once again allowed.
You can now create pins that connect directly to different products that you are trying to affiliate market… which is HUGE!
But surprisingly, a lot of people are not using this detail to their advantage. They are using links to generate a few quick sales… but they are not cloaking them to build long-term, 6-figure traffic.
See how to cloak your affiliate links using ClickGum.
So if you have your affiliate link from Amazon.com that looks like amazon.com/productname/youraffiliateID you can change it to myname.me/customname-pin